• [ ] Is your content better than what's currently ranking?
• More comprehensive?
• Well formatted?
• Contain relevent graphics and images?
• Is your content written in simple English? Use the Hemingway app and aim for a 6th grader level. This ensures that anyone that lands on your website can read and understand your content.
• Is there grammar mistakes?
• [ ] Do you have sufficient backlinks to rank?
• In very competitive niches, everyone has top-tier content - content quality is just the baseline. In such cases, the content that has more high-quality backlinks is more likely to rank. If your competition has content that matches yours, but has 10 more backlinks than you do, they WILL outrank you.
• [ ] Do you have supporting content pieces?
• Google rewards those websites, which has authority in their niche.
• A website which has 50 articles on accounting will rank better as compared to the website which has 10 on sales, 10 on accounting, 10 on management etc.
• So, instead of splitting your focus and covering a dozen topics, focus on ONE topic cluster, finish articles for every keyword in that cluster, and THEN move on to other categories.
• [ ] Is your blog post interlinked properly?
• [ ] do website on-page SEO best practices?